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There are reasons why women gain weight which are beyond the math of calorie in + calorie out. There is the psychological, emotional and societal buggage that often goes unnoticed and turns women into compulsive believers of the myth that weight loss will bring them acceptance and happiness. Crash diets and weight loss programs cash in on exactly this.Rujuta helps you decode, understand and let go of this baggage, and this is exactly what makes the book a winner. It celebrates the feminine body and questions the very belief that it should fit some size, shape or an ideal moulb.